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Do you have a Media Kit?

UserPost

9:30 pm
June 16, 2011


The Saved Quarter

Member

posts 531

Post edited 9:30 pm – June 16, 2011 by The Saved Quarter


Have you created a media kit for your blog? An advertiser landing page?

I'm taking a public relations class at college and we're making a media kit for the class. I'm making one for my blog and finding it really helpful!

You can see how I've done mine here: Advertising. I'd love your feedback, and would love to see what you've done!

9:53 pm
June 16, 2011


Suba @ Wealth Informatics

Moderator

posts 1876

I have an advertise page too http://www.wealthinformatics.c…..advertise/ but from what I see from the advertisers that contact me no one actually reads it Smile.  [Not generalizing, just talking about my advertise page stats] 

Visit me @ Wealth Informatics Financial freedom through information

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10:22 pm
June 16, 2011


Super Frugalette

Member

posts 484

The Saved Quarter said:

Have you created a media kit for your blog? An advertiser landing page?

I'm taking a public relations class at college and we're making a media kit for the class. I'm making one for my blog and finding it really helpful!

You can see how I've done mine here: Advertising. I'd love your feedback, and would love to see what you've done!

I do not have one.(my disclaimer) I am also not completely familiar with all of the terminology. I did feel very overwhelmed reading it. I am not sure if it is a visual issue since you have two side bars with other information and my eye is fighting on where to go.

 

I do not know if it is possible to do this on your site, but perhaps have each of the headings with the content area "linked" or "dropped down".This way all the information is not viewable at once.

 

One additional thought is to "showcase" your numbers and target audience. Then list the ways that advertisers can work with you in bullet points. Save all the details and costs for a "flyer" or other emailable attachment for advertisers.

 

Super Frugalette

Twitter: @Superfrugalette

Facebook: Super Frugalette

 

 

 

10:27 pm
June 16, 2011


Squirrelers

Member

posts 986

Saved Quarter,

 

This is actually very well written and organized. It's apparent that you put thought into this, and I'm sure this differentiates you from the typical blogger.

 

Personally, I have a tab for advertising that lists some high level metrics and states my basic approach to advertisements. Here it is http://squirrelers.com/advertise/   My approach is a bit different in that I keep it brief and simple, and prefer to deal with them on a 1:1 basis when it comes to pricing and other specifics. That's the one thing I might suggest to people publishing prices, is that it might take away leverage for you. But, each of us has to do what works for us individually.

 

Anyway, that being said, your page is well thought out and does a good job selling your blog and spelling out your policies with advertising. I especially like how you note Yakezie and how you spell out terms very clearly. The latter is important if you're doing business, and probably something many bloggers don't spend enough time on. Well done! 

 

Ray

Ray

Member Site: Squirrelers

Challenger Site: Tie the Money Knot

Email: admin@squirrelers.com

10:34 pm
June 16, 2011


Super Frugalette

Member

posts 484

Super Frugalette said:

The Saved Quarter said:

Have you created a media kit for your blog? An advertiser landing page?

I'm taking a public relations class at college and we're making a media kit for the class. I'm making one for my blog and finding it really helpful!

You can see how I've done mine here: Advertising. I'd love your feedback, and would love to see what you've done!

I do not have one.(my disclaimer) I am also not completely familiar with all of the terminology. I did feel very overwhelmed reading it. I am not sure if it is a visual issue since you have two side bars with other information and my eye is fighting on where to go.

 

I do not know if it is possible to do this on your site, but perhaps have each of the headings with the content area "linked" or "dropped down".This way all the information is not viewable at once.

 

One additional thought is to "showcase" your numbers and target audience. Then list the ways that advertisers can work with you in bullet points. Save all the details and costs for a "flyer" or other emailable attachment for advertisers.

I did forget to mention that I thought it was extremely well written and well organized. I have worked in marketing and would have assumed that you have a marketing/advertising background from the way you organized this.

 

Super Frugalette

Twitter: @Superfrugalette

Facebook: Super Frugalette

 

 

 

12:05 am
June 17, 2011


The College Investor

San Diego, CA

Admin

posts 1935

Suba @ Wealth Informatics said:

I have an advertise page too http://www.wealthinformatics.c…..advertise/ but from what I see from the advertisers that contact me no one actually reads it Smile.  [Not generalizing, just talking about my advertise page stats] 

Same thing here.  I have an advertiser page, but no one ever seems to read it.  They stick to their standard, and we negotiate from there.

Please check out The College Investor at http://thecollegeinvestor.com!  This is the home of my Investing 101 Class.

Ready to Take Your Blog To The Next Level: http://beatthe9to5.com

You can also follow on Twitter @CollegeInvestin or Facebook at http://www.facebook.com/thecol…..geinvestor!

6:17 am
June 17, 2011


My Personal Finance Journey

Member

posts 3159

I've got an advertising page (http://www.mypersonalfinancejo…..olicy.html), which also has a press kit on there. However, I'd say that only 1 out of every 10 advertisers that contacts me reads it. Most of the time, they just find my email address on the site and email me directly.

Jacob @ My Personal Finance Journey

Visit me at My Personal Finance Journey

Email me jacob@mypersonalfinancejourney.com

Be my Facebook Friend, Follow my journey on Twitter

7:22 am
June 17, 2011


MyJourneytoMillions

Member

posts 1012

About a year ago, I built a whole package to send people…I quickly found that closing ratio dropped HARD.  The advertisers looking for a quick link or 125x125 box don't seem to want it that formal. 

 

Just my experience. 

9:16 am
June 17, 2011


Sustainable PF

Member

posts 2759

my contact and advertising page are one in the same.

Visit us at Sustainable Personal Finance

Or Earth and Money

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9:31 am
June 17, 2011


My Personal Finance Journey

Member

posts 3159

Sort of on the same page as this – one of the advertisers I have worked with was telling me that he prefers to work with/pay more for sites that don't make it public that they are looking for advertisers..It's almost like in dating and playing hard to get!…haha

_________________

MyJourneytoMillions said:

About a year ago, I built a whole package to send people…I quickly found that closing ratio dropped HARD.  The advertisers looking for a quick link or 125x125 box don't seem to want it that formal. 

 

Just my experience. 

Jacob @ My Personal Finance Journey

Visit me at My Personal Finance Journey

Email me jacob@mypersonalfinancejourney.com

Be my Facebook Friend, Follow my journey on Twitter

11:17 am
June 17, 2011


Buy Like Buffett

Member

posts 1682

I had an advertise page but deleted it. I figured that an advertiser can just use my contact page if they are interested in advertising.

 

 

Mark

Learn how to build wealth at Buy Like Buffett.

Learn about making money online at Mark Riddix dot com

Follow me on Twitter

1:11 pm
June 17, 2011


Miss T @ Prairie Eco-Thrifter

Member

posts 2213

Your page looks AWESOME! Great job. 

I have a separate advertising contact page but it is very general. I do tend to prefer to work with each advertiser on a 1:1 basis. However, I am keen to add a bit more to it. Would you like to work with me to help me design a better advertising page? We could even discuss a fee,.

Miss T

"Helping you save money, go green, and have fun"

 

http://www.prairieecothrifter.com

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Email me at prairieecothrifter[at]gmail[dot]com

4:39 pm
June 17, 2011


Khaleef @ KNS Financial

Fat Guy, Skinny Wallet

Member

posts 3149

I have a basic advertising page that highlights a few of my stats, but nothing as elaborate and detailed as this. It seems like most people just contact me using the "contact" page on my site, and neglect to read the "advertising" page.

Khaleef "Fat Guy" Crumbley

My Battle to Lose 100lbs and Pay off $100k in Debt:

http://fatguyskinnywallet.com

http://twitter.com/FGSW

http://www.facebook.com/fatguy…..innywallet

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http://knsfinancial.com

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8:55 pm
June 18, 2011


Marissa

Member

posts 385

Nicely done. I am very impressed at how thorough this is. 

-Marissa

PF Blog: Thirtysixmonths.com  Finance Triggers

Lifestyle/Fashion Chic Darling

Reach me: Marissa @ Thirtysixmonths.com

5:21 am
June 19, 2011


Kay Lynn Akers

San Diego

Member

posts 904

I have and advertise here page, I don't think most advertisers look at it.

I am working on a media kit because I've had larger companies ask for it; not for quick ads but for partnerships for promotions, etc. 

Visit me at Weight Chronicles

Follow me on twitter: @Kaylynnakers

Like me on Facebook

Email: admin@weightchronicles.com

9:35 am
June 30, 2011


LaTisha @YoungFinances

Admin

posts 1715

I had a media kit planned but I noticed that when I removed the detailed information I started to get more requests. I did keep it though in case it's requested.

LaTisha 

Young Adult Finances

Most Popular Post: I Have a Confession, I Don't Have a Budget

12:00 pm
June 30, 2011


Buy Like Buffett

Member

posts 1682

I think that if you don't post detailed information that an advertiser will contact you to ask questions. This can lead to striking up an advertising relationship and an ad deal for a site.

 

 

Mark

Learn how to build wealth at Buy Like Buffett.

Learn about making money online at Mark Riddix dot com

Follow me on Twitter

11:24 am
July 1, 2011


The Saved Quarter

Member

posts 531

Having it up for a few weeks now, it is DEFINITELY helping. I don't have may specific prices, but having the information there has been positive and advertisers have commented on appreciating it. I've had two successful deals since putting it up, one for a Yakezie group ad, so I'm keeping it up.

12:19 pm
July 1, 2011


OneCentAtatime

Florida, USA

Member

posts 1778

I have one http://onecentatatime.com/adve…..tise-here/ but rarely get a hit. After seeing yours, modified further. I know no one will be interested till my rating improves 

SB

One Cent At A Time  (Yakezie Member Site)

 

http://twitter.com/onlyonecent

onecentatatime@gmail.com

Finance Product Reviews 

 

https://twitter.com/FPRReviews

12:29 pm
July 1, 2011


Suba @ Wealth Informatics

Moderator

posts 1876

Post edited 12:32 pm – July 1, 2011 by Suba @ Wealth Informatics


I have had one 

 

http://www.wealthinformatics.c…..advertise/

 

for the last few months. But no one seems to have read it. For that reason, I postponed creating one for Broke Professionals. May be I will do it a little differently this time…

Visit me @ Wealth Informatics Financial freedom through information

Connect with me via Facebook Wealth Informatics page

Follow me with Twitter

Have a comment or want to say hello – wealth [dot] Informatics [at] gmail [dot] com

Editor @ Broke Professionals


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