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2:36 pm
December 4, 2010
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Melissa (Mom's Plans)
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I was just asking the other day about how to further monetize my blog, which prompted me to e-mail a company I had just worked with on a review and giveaway and ask them if they would be interested in advertising on my site. To my delight, they are! They just want to know what I charge. The problem is, I don't know what a fair rate to charge is.
My Alexa rank is 379, 816
Moz is 3
Google page rank is 0 :(
I have 900+ feed subscribers
Any ideas what a fair monthly price is? Thanks so much!
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4:04 pm
December 4, 2010
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Buy Like Buffett
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You have a fair amount of RSS subscribers. You could leverage that into ad dollars. It depends on what type of ad they want to run and where the ad would be placed. Do you have those details?
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5:40 pm
December 4, 2010
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Melissa (Mom's Plans)
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It would be a 125 x 125 ad. They would occupy one of the 6 spaces I have on my blog for that size.
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6:57 pm
December 4, 2010
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Budgeting in the Fun Stuff
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Melissa said:
It would be a 125 x 125 ad. They would occupy one of the 6 spaces I have on my blog for that size.
When I was in that Alexa range, I was pushing for $50 a month (still am for the lesser seen locations). I usually ended up settling at $40, but almost anybody is a better negotiator than me. :-)
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11:05 pm
December 4, 2010
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Buy Like Buffett
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I would shoot for $50 and make sure that the advertiser knew that I had almost 1,000 RSS subscribers. You could also sell feed ads.
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2:09 am
December 6, 2010
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mbhunter
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Charge as much as the market will bear. You may sell a few for too little, but increase the price each time until you stop getting takers.
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4:08 am
December 6, 2010
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Derek@LifeAndMyFinances
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I just wanted to say congrats Melissa! It's inspiring to know that you are moving on in the blogging world. Hopefully I will be right there behind you!
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11:35 am
December 6, 2010
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MyJourneytoMillions
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Melissa,
I would start high ($60 or $75) with ways to discount the price, (i.e. 10% if paid for 3 months in advance, 15% if paid 6 months). What I have seen is that what the advertiser will do is bring it down to the discounted price for the one month and you end up where you want to be. You can never negotiate up!
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12:46 pm
December 6, 2010
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Budgeting in the Fun Stuff
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MyJourneytoMillions said:
Melissa,
I would start high ($60 or $75) with ways to discount the price, (i.e. 10% if paid for 3 months in advance, 15% if paid 6 months). What I have seen is that what the advertiser will do is bring it down to the discounted price for the one month and you end up where you want to be. You can never negotiate up!
Great point! I also request higher and offer 10% for longer terms. :-)
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5:54 pm
December 6, 2010
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RJ
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All good info here. I'm taking mental notes. Melissa, don't stop asking questions, I'm "following" your Yakezie forum post — taking mental notes.
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5:45 pm
December 7, 2010
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Eric – PersonalProfitability.com
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Please also let us know what happens. I have charged $50-$75 for that type of spot in the past.
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10:16 am
December 18, 2010
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Sunil from The Extra Money Blog
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if you have no ads/contact page with set prices, ask the vendor how much they want to pay (rule #1 of negotiation :)
that said, there are plenty websites with specific advertisement pages and you can use those to benchmark your site against. from what i have seen, factors impacting the price are 1) ad location 2) alexa 3) visitors 4) subscribers 5) ad type
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The Extra Money Blog– Expedited Wealth Building Through Multiple Streams of Active & Passive Income (Entrepreneurship, Internet Marketing, Personal Finance)
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10:35 am
December 18, 2010
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Melissa (Mom's Plans)
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NarrowBridge said:
Please also let us know what happens. I have charged $50-$75 for that type of spot in the past.
Since this was my first time dealing with ads like this, I told them I charged $50 a month, with a 10% discount for 3 months. To my surprise, they didn't even negotiate and are going with the three months.
They brought up an interesting question though. I have 6 ad spots. They asked if they could be the first spot and if the ads rotate. Right now all of the other ads I have placed from Escalate Network, so it isn't a big deal. However, if I had all paying advertisers in those 6 spots, how do I determine who goes in what space? What do the rest of you do?
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7:49 am
December 19, 2010
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Frugal Confessions
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Melissa said:
Since this was my first time dealing with ads like this, I told them I charged $50 a month, with a 10% discount for 3 months. To my surprise, they didn't even negotiate and are going with the three months.
They brought up an interesting question though. I have 6 ad spots. They asked if they could be the first spot and if the ads rotate. Right now all of the other ads I have placed from Escalate Network, so it isn't a big deal. However, if I had all paying advertisers in those 6 spots, how do I determine who goes in what space? What do the rest of you do?
Hello!
I have only had one person specify where they wanted an ad. What I do is place the ad where I want it, and don't move it unless they come back and ask. This has worked so far.
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4:20 pm
February 16, 2011
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Sustainable PF
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Sunil from The Extra Money Blog said:
if you have no ads/contact page with set prices, ask the vendor how much they want to pay (rule #1 of negotiation :)
that said, there are plenty websites with specific advertisement pages and you can use those to benchmark your site against. from what i have seen, factors impacting the price are 1) ad location 2) alexa 3) visitors 4) subscribers 5) ad type
Why have the advertiser propose a price instead of just stating your rates?
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10:03 pm
February 16, 2011
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Sandy @ yesiamcheap
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Hi all! Please remember that these boards are…PUBLIC and open to all eyes, including advertisers.
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6:56 am
February 17, 2011
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Invest It Wisely
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@Sustainable PF Congrats! I'm glad it worked out for you.
@Yes, I Am Cheap I think the segregation between the two types of forums should be more visible. I've raised the point in the past but I imagine that Chris is very busy right now with the scholarship and other priorities. In the meantime we need to be careful and double-check if we're posting on the public side or private side.
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8:42 am
February 17, 2011
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The Financial Blogger
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Yes, I Am Cheap said:
Hi all! Please remember that these boards are…PUBLIC and open to all eyes, including advertisers.
bang! good reminder ;-0 lol!
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11:33 am
February 17, 2011
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Sustainable PF
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I asked that the post be removed. Sorry.
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12:26 am
March 7, 2011
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debtfreedivas
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Just curious, why is this a bad thing for potential advertisers to see?
Before you all remove it, do you suggest we have an ad spec page with rates or just negotiate on a case by case basis. Also, I didn't know there was a private side. You have access to that after completing the challenge, correct?
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