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How to Launch an eBook?

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4:32 am
November 8, 2011


Melissa (Mom's Plans)

Member

posts 908

This is a bit ridiculous, but I have been working on an eBook since February.  It has been written, edited, revised and formatted.  I have contacted several big bloggers who would advertise it for me or let me write guest posts.  In short, it is all ready to go and has been for a month.

However, I don't know how to release it.  I don't know how to write a compelling sales page, I don't know how to build up to the launch to maximize sales.  I am just at a loss here.  This isn't going to be an eBook that is free if you subscribe (that one is coming next :)).  This one will be for sale, and I am even having trouble deciding to price it.  Any guidance would be appreciated!

My Member Site:  Mom's Plans

My Challenger Site:  Fiscal Phoenix

E-mail:  momsplans@yahoo.com

5:21 am
November 8, 2011


SavingMentor

Member

posts 217

Wish I could help. The Financial Blogger has written a couple of posts lately about failed launches for their eBooks so reading those might give you some pointers on what they did that works and what doesn't.

http://www.thefinancialblogger…..ng-ebooks/

http://www.thefinancialblogger…..ity-check/

 

5:43 am
November 8, 2011


Glen Craig

Member

posts 1087

See Man vs Debt.  Look at any of his product pages.  

Not sure if Baker's FINCON presentation is online yet, but if it is take a look.

6:18 am
November 8, 2011


MyJourneytoMillions

Member

posts 1012

Melissa,

 

I would actually contact Mike at TFB – GREAT GUY, but takes a few days to get back.  See if he'll mentor you for a couple percentage points on the sales…really would be worth it. 

6:33 am
November 8, 2011


Hunter @financiallyc

Virginia Beach

Member

posts 707

I second Glenns recommendation, Adam Baker has great product marketing skills.

He has several phases to launch:

  • Pre-launch – contact everyone you know (email lists) and tell them a new product is on the way – tell people HOW IT WILL SOLVE THEIR PROBLEMS
  • Launch – Release the product and make it available for sale
  • Post Launch – Follow-up with your marketing list and publish testimonials, etc.

This is only from my FINCON memory. I'm sure Baker would be happy to help you.

8:47 am
November 8, 2011


Tony Chou @ Investorz' Blog

Member

posts 643

Check out Pat Flynn's Ebooks the Smart Way.

A blog for investors to learn how to invest in the financial markets. Investorz' Blog

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