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Promoting old posts

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11:26 am
May 3, 2012


Invest It Wisely

Member

posts 2019

Hi guys,

 

What is the best way to promote old posts, on a case-by-case basis? I noticed that updating the post time doesn't work, because it doesn't refresh the RSS feed. The post has the same internal unique ID in the feed which prevents readers from seeing it as a new post.

 

I don't want to use Old Post Promoter because I don't want this to run randomly, but on a case-by-case basis.

 

What do you guys recommend? 

 

Thanks!

11:32 am
May 3, 2012


Mike – Saving Money Today

Member

posts 520

That's odd…I did that exact thing just yesterday and it worked fine.  Changed the date on an old post from 2010 and it showed up as a new post in my feed and I even got it as an email from Feedburner. 

11:59 am
May 3, 2012


Invest It Wisely

Member

posts 2019

Mike – Saving Money Today said:

That's odd…I did that exact thing just yesterday and it worked fine.  Changed the date on an old post from 2010 and it showed up as a new post in my feed and I even got it as an email from Feedburner. 

Really? Maybe I should try it again. I remember last time I tried that, I didn't see them as new posts in the reader. If that's true then I can just update them manually on the day of.

2:55 pm
May 3, 2012


Eric – PersonalProfitability.com

Portland, OR

Member

posts 2120

I've been thinking about refreshing old posts and updating them. Give something new as well when it comes to the front.

5:04 pm
May 3, 2012


101 Centavos

Member

posts 216

I've re-published a couple of old posts, but updated them with new commentary.  

5:27 pm
May 3, 2012


Khaleef @ KNS Financial

Fat Guy, Skinny Wallet

Member

posts 3149

Mike – Saving Money Today said:

That's odd…I did that exact thing just yesterday and it worked fine.  Changed the date on an old post from 2010 and it showed up as a new post in my feed and I even got it as an email from Feedburner. 

Do you know if there is any problem with doing this, from an SEO perspective?

Khaleef "Fat Guy" Crumbley

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5:42 pm
May 3, 2012


Van Beek

Bangkok, Thailand

Member

posts 227

I have updated old posts, given them a new "publish date" and they appear in the RSS feed. I think that it is essential that the "publish date" is updated and not that the post gets a new "updated date" or something like that.

Van Beek – vanbeek101

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5:21 am
May 4, 2012


Mike – Saving Money Today

Member

posts 520

Khaleef @ KNS Financial said:

Mike – Saving Money Today said:

That's odd…I did that exact thing just yesterday and it worked fine.  Changed the date on an old post from 2010 and it showed up as a new post in my feed and I even got it as an email from Feedburner. 

Do you know if there is any problem with doing this, from an SEO perspective?

Good point Khaleef.  If you have dates in your urls then it could be a problem because it could change the url and create broken links, lose PR, etc.  It would be like creating a new post from scratch instead of just promoting an old one.  It isn't an issue for me because I don't use dates in my urls but many people do. 

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