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7:03 am
October 10, 2011
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The Family CEO
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Hunter @financiallyc said:
Following FINCON I subscribed to Daily Worth. I know your heard all this Julie, so I'll repeat this for the benefit of others.
DW generates most revenue from email. Their landing page is 70 email subscriber form:
http://dailyworth.com/subscribe
If you subscribe you will see that they deliver a simple 200-300 word editorial piece to 150,000 subscribers, accompanied by an affiliate ad. MONEY! No re-caps, or round-ups, just a short piece, with the large affiliate ad. They get impressive conversion rates. Seems like a great business model to me.
I did indeed hear it, Hunter, and I agree with you. A great business model. LearnVest does something similar.
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7:48 am
October 10, 2011
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My Personal Finance Journey
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Just wanted to confirm Jeff – you asked them these questions in your newsletter/email list?
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Jeff Rose said:
Personally, I think once a month, might be too thin. I remember Pat Flynn says he has over 30+ emails in his auto-responder series which I think is fantastic. I'm up to 6 now and growing. Plus I try to send an e-mail, on average, about every 10 days.
One of my huge takeaways from the conference was to not only do "recaps" but to truly engage your readers. Pat, Ramit, Baker, all do this by asking questions or doing surveys.
I tested this a few months ago and asked my readers 2 simple questions and have them reply back to me. I had over 250 people reply which, in turn, gave me tons of content and video ideas. Plus, I now have a deeper connection with them.
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8:00 am
October 10, 2011
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My Personal Finance Journey
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I asked this on Hunter's post (http://financiallyconsumed.com…..onference/), but wanted to ask here as well.
What's everyone's take on having the big pop-up "subscribe to my newsletter" box come up when a new visitor visits your site? Has anyone found that to be effective?
Jon has an example on his site - http://freemoneywisdom.com/. I think I've seen it on Wealth Pilgrim as well.
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9:43 am
October 10, 2011
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Jeff @ Sustainable Life Blog
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I havent gotten into this AT ALL – I've got a sign up form on my site, but I've sent out 0 emails. I feel like it's basically another blog, and I've got to have different stuff on there. If they are reading my blog, they dont need an email with all the posts I've published this week – they've probably already read them!
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10:22 am
October 10, 2011
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The Family CEO
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| Member | posts 391 |
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My Personal Finance Journey said:
I asked this on Hunter's post (http://financiallyconsumed.com…..onference/), but wanted to ask here as well.
What's everyone's take on having the big pop-up "subscribe to my newsletter" box come up when a new visitor visits your site? Has anyone found that to be effective?
Jon has an example on his site - http://freemoneywisdom.com/. I think I've seen it on Wealth Pilgrim as well.
As a reader, they annoy me. Popup anything annoys me. So as a blogger I wouldn't do it. No idea how effective they are though.
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10:50 am
October 10, 2011
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Tom Drake
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| Member | posts 148 |
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One of the sites I own is very similar to Daily Worth, just A LOT smaller. Create Hype is also 95% female subscribers and newsletter-focused, but the content is more about branding, marketing and selling online for the Etsy-type crowd. It is a great model to follow, I'm actually working on creating a new site on a different topic, but following the same system we have going on at Create Hype.
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10:54 am
October 10, 2011
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Jeff Rose
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My Personal Finance Journey said:
Just wanted to confirm Jeff – you asked them these questions in your newsletter/email list?
_____
Jeff Rose said:
Personally, I think once a month, might be too thin. I remember Pat Flynn says he has over 30+ emails in his auto-responder series which I think is fantastic. I'm up to 6 now and growing. Plus I try to send an e-mail, on average, about every 10 days.
One of my huge takeaways from the conference was to not only do "recaps" but to truly engage your readers. Pat, Ramit, Baker, all do this by asking questions or doing surveys.
I tested this a few months ago and asked my readers 2 simple questions and have them reply back to me. I had over 250 people reply which, in turn, gave me tons of content and video ideas. Plus, I now have a deeper connection with them.
I did.
To really put that into perspective, because of how I have been registered with my securities licenses (until this past May) I haven't been able to have comments on my blog. So for the past 2 1/2 years, I really haven't been able to "engage" with my readers unless they emailed me directly.
Even being able to have comments, I think the most I've ever had is 20. A lot of you average more than that with every post. Side note: Am I jealous? Heck ya! 
For me to get over 250 people respond back was mind numbing and totally unexpected.
I'm not sure if any of you have heard of Derek Halpern of Social Triggers, but he really knows his stuff when it come to email marketing. He even taught Pat Flynn a thing or two. http://www.smartpassiveincome……ategies/
I just saw this come through Twitter and thought I'd share since it's relevant to the discussion: http://denisewakeman.com/inter…..tive-list/
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10:59 am
October 10, 2011
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Jeff Rose
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| Member | posts 574 |
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My Personal Finance Journey said:
I asked this on Hunter's post (http://financiallyconsumed.com…..onference/), but wanted to ask here as well.
What's everyone's take on having the big pop-up "subscribe to my newsletter" box come up when a new visitor visits your site? Has anyone found that to be effective?
Jon has an example on his site - http://freemoneywisdom.com/. I think I've seen it on Wealth Pilgrim as well.
I think they are annoying, too; but they work. No question. I've played around with it a bit and I used to have it where it showed on every page – that is really annoying especially when you're previewing your own articles.
Now I just show it once for a new visitor.
Without the popup, I would only get 1-2 new subs per day. With the popup, I get 10-15 per day. I didn't notice that much of a difference between it popping up once vs. every page so that's why I reduced it.
I've tested the above a few different times and each time it's been the same; hence why I use it.
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2:46 pm
October 10, 2011
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JT_McGee
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I agree with Jeff; they're annoying, but they work. I've managed 9%+ for submissions to unique displays, meaning 1/11 unique visitors would enter their email address. There's no way you could ever come close to that with a non popup or lightbox ad.
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2:55 pm
October 10, 2011
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Jason@LiveRealNow
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My Personal Finance Journey said:
I asked this on Hunter's post (http://financiallyconsumed.com…..onference/), but wanted to ask here as well.
What's everyone's take on having the big pop-up "subscribe to my newsletter" box come up when a new visitor visits your site? Has anyone found that to be effective?
Jon has an example on his site - http://freemoneywisdom.com/. I think I've seen it on Wealth Pilgrim as well.
Hate 'em. Hate 'em. Hate 'em. They'll often drive me off of a site, never to return. The problem is that they scroll to stay on the screen and are often bigger than my blackberry's screen, so I can't close it. They make a site completely nonfunctional for me.
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6:33 pm
October 10, 2011
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Doctor Stock
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Jeff Rose said:
Personally, I think once a month, might be too thin. I remember Pat Flynn says he has over 30+ emails in his auto-responder series which I think is fantastic. I'm up to 6 now and growing. Plus I try to send an e-mail, on average, about every 10 days.
One of my huge takeaways from the conference was to not only do "recaps" but to truly engage your readers. Pat, Ramit, Baker, all do this by asking questions or doing surveys.
I tested this a few months ago and asked my readers 2 simple questions and have them reply back to me. I had over 250 people reply which, in turn, gave me tons of content and video ideas. Plus, I now have a deeper connection with them.
Interesting response Jeff… thanks… something we can all learn from. I'd love to hear more in the future!
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6:44 pm
October 10, 2011
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My Personal Finance Journey
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Very interesting stuff Jeff et al! Thanks for the input. That was my "guess" as well that it probably is sort of annoying to have pop ups, but they really do work.
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5:49 am
October 11, 2011
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Frugal Confessions
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Hi Jacob!
I don't do email lists at all, so from a reader perspective, I find them highly annoying.
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6:49 pm
October 11, 2011
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The College Investor
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They are annoying but they are effective. I also have mine setup to only show once per unique visitor. So close it once and you never see it again.
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9:30 am
October 12, 2011
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The Family CEO
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| Member | posts 391 |
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Jeff Rose said:
My Personal Finance Journey said:
Just wanted to confirm Jeff – you asked them these questions in your newsletter/email list?
_____
Jeff Rose said:
Personally, I think once a month, might be too thin. I remember Pat Flynn says he has over 30+ emails in his auto-responder series which I think is fantastic. I'm up to 6 now and growing. Plus I try to send an e-mail, on average, about every 10 days.
One of my huge takeaways from the conference was to not only do "recaps" but to truly engage your readers. Pat, Ramit, Baker, all do this by asking questions or doing surveys.
I tested this a few months ago and asked my readers 2 simple questions and have them reply back to me. I had over 250 people reply which, in turn, gave me tons of content and video ideas. Plus, I now have a deeper connection with them.
I did.
To really put that into perspective, because of how I have been registered with my securities licenses (until this past May) I haven't been able to have comments on my blog. So for the past 2 1/2 years, I really haven't been able to "engage" with my readers unless they emailed me directly.
Even being able to have comments, I think the most I've ever had is 20. A lot of you average more than that with every post. Side note: Am I jealous? Heck ya!
For me to get over 250 people respond back was mind numbing and totally unexpected.
I'm not sure if any of you have heard of Derek Halpern of Social Triggers, but he really knows his stuff when it come to email marketing. He even taught Pat Flynn a thing or two. http://www.smartpassiveincome……ategies/
I just saw this come through Twitter and thought I'd share since it's relevant to the discussion: http://denisewakeman.com/inter…..tive-list/
What questions did you ask them, Jeff? Those are some impressive numbers.
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12:40 pm
October 12, 2011
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Jeff Rose
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| Member | posts 574 |
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Post edited 12:40 pm – October 12, 2011 by Jeff Rose
Here was the exact email I sent:
I have a belief.
But I want to do some research before I make any rash decisions.
Before I make a fool (not the first time – doh!) out of myself,<insert first name> I
want to ask you two really quick questions:
1. Do you have a financial advisor?
I'm curious to see if my hunch is correct. Take a minute to respond and I'll be sure to share my results and "my hunch".
Once again,
1. Do you have a financial advisor?
2. Why or why not?
<insert first name>, thanks so much for taking 2 minutes to respond.
Yours truly,
Jeff
I'm toying with creating a course that's geared towards offering the financial planning process so that in essence you don't need to hire me. First, I wanted to find out how many people don't have a FA. I did a follow up to this email and had a similar response.
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6:21 pm
October 12, 2011
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FamilyMoneyValues
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I do have a newsletter – but I only send one out once a quarter. I use Joomla and have an extension called ACYMailing that handles the signups and the rest of the stuff that apps like mail chimp do – only ACY Mailing is free.
I keep it to one pabe, with new content – which later is availabe online.
But…I don't have many subscribers yet and my open rate tops out around 30% so I have a lot to learn.
You can have a look at my archives if you want http://www.familymoneyvalues.c…..ve/archive
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3:07 pm
October 13, 2011
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Kay Lynn Akers
| | San Diego | |
| Member | posts 904 |
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FamilyMoneyValues said:
I do have a newsletter – but I only send one out once a quarter. I use Joomla and have an extension called ACYMailing that handles the signups and the rest of the stuff that apps like mail chimp do – only ACY Mailing is free.
Up to 2,000 subscribers are free on Mail Chimp which is one reason I went wtih them. I'm happy to start paying once I get a list bigger than that.
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3:59 pm
October 13, 2011
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Squirrelers
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I can't stand those pop ups, asking for an email address. Sometimes I just click away immediately and don't give a site another chance.
Therein lies the connundrum….they seem to be effective with some people who clearly see things differently.
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5:13 pm
October 13, 2011
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Hunter @financiallyc
| | Virginia Beach | |
| Member | posts 707 |
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I'm with you Squirreler, the pop-ups are too much for me.
Still tossing up between Mail Chimp or Aweber here, but need to move beyond Feedburner ASAP.
After reviewing my referers for the last six months, Facebook is light-years ahead of anything else. Has anyone dropped RSS completely, and what were your results?
Adam Baker at Man vs Debt has a good looking email subscriber set-up. Seems to be effective too.
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