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8:58 am
October 9, 2011
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The College Investor
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Do any of you use analytics to track your social media efforts?
For example, Facebook has an insight page, and Klout has a dashboard to track who you influence. However, I don't really know how to leverage these to be more effective.
Also, I've heard of using Google Analytics and using custom links to track your social media efforts.
Anyone have any insights into this?
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9:20 am
October 9, 2011
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Sustainable PF
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No clue but would love to get a better grasp on how social media drives traffic to sites.
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10:23 am
October 9, 2011
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OneCentAtatime
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10:39 am
October 9, 2011
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Suba @ Wealth Informatics
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GA shows all the social media referrals right (source/landing page/# of visitors/bounce rate and all the data)? You are looking for more than that?
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10:47 am
October 9, 2011
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The College Investor
| | San Diego, CA | |
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| posts 1935 |
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OneCentAtatime said:
Isn't Klout track this?
Yes, Klout tracks it, but how do you leverage it? Should you focus on influencer and put more "@" mentions, or basically how do you increase your Klout using those tools?
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10:48 am
October 9, 2011
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The College Investor
| | San Diego, CA | |
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Suba @ Wealth Informatics said:
GA shows all the social media referrals right (source/landing page/# of visitors/bounce rate and all the data)? You are looking for more than that?
GA shows the referrals, but from when and who? Is it certain people who always connect via Twitter, was it a retweet, did someone come from my Twitter profile, etc? My GA only shows referrals as Twitter, no more specifics. Facebook is the same. I would love to figure out how I can tell what is getting more people to my site.
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10:54 am
October 9, 2011
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Suba @ Wealth Informatics
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Post edited 10:58 am – October 9, 2011 by Suba @ Wealth Informatics
I am social media moron, so sorry if I am talking nonsense. You want to know which RT brought you the most traffic? Like if 5 people RT your article, you want to know whose RT was most efficient? If that is the case I have no idea.
My GA shows me Twitter, Reddit, Tipd, FB, SU and some newsvine, as separate referral source, # of people from each of these site, I can filter them by date and it also shows which page they landed in, how much time they spent etc. It "sounds" like this is what you are looking for, but as I said I don't know much about these.
(Ok. Re-read your post, you want subsections in twitter whether they came from RT or profile… I don't get enough traffic from twitter to figure that out for sure. But I would think all referrals from twitter.com is from profile and all referrals from t.co is from RTs)
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1:54 pm
October 9, 2011
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The Frugal Toad
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Looks like twitter will be rolling out an analytics package soon.
http://mashable.com/2011/09/13…..analtyics/
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2:52 pm
October 9, 2011
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The Frugal Toad
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Google also has some tools linked to their site, I have not checked these out yet but they look promising.
http://www.google.com/analytic…..0Analytics
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4:17 pm
October 9, 2011
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krantcents
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6:42 pm
October 9, 2011
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LaTisha @YoungFinances
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This is perfect! I've been getting a lot of referrers from t.co which is the twitter shortener that I use. I'd like to see where exactly those clicks are coming from.
thefrugaltoad said:
Looks like twitter will be rolling out an analytics package soon.
http://mashable.com/2011/09/13…..analtyics/
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11:32 am
October 10, 2011
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Khaleef @ KNS Financial
| | Fat Guy, Skinny Wallet | |
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I really don't get many referrals from either Twitter or Facebook…maybe I'm doing something wrong.
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11:38 am
October 10, 2011
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LaTisha @YoungFinances
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Do you have a personal FB account? I think a lot of my clicks are coming from friends who are curious. As for Twitter, I don't know much why that is picking up. I have a personal Twitter account but I keep everything separate there. I don't tweet out my blog posts.
Khaleef @ KNS Financial said:
I really don't get many referrals from either Twitter or Facebook…maybe I'm doing something wrong.
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12:25 pm
October 10, 2011
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MoneyIsTheRoot
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Financial Success for Young Adults said:
This is perfect! I've been getting a lot of referrers from t.co which is the twitter shortener that I use. I'd like to see where exactly those clicks are coming from.
thefrugaltoad said:
Looks like twitter will be rolling out an analytics package soon.
http://mashable.com/2011/09/13…..analtyics/
Im the same way, I have gotten some good traffic from t.co, but no clue specifically from what RT's
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4:23 pm
October 10, 2011
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Khaleef @ KNS Financial
| | Fat Guy, Skinny Wallet | |
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Financial Success for Young Adults said:
Do you have a personal FB account? I think a lot of my clicks are coming from friends who are curious. As for Twitter, I don't know much why that is picking up. I have a personal Twitter account but I keep everything separate there. I don't tweet out my blog posts.
Khaleef @ KNS Financial said:
I really don't get many referrals from either Twitter or Facebook…maybe I'm doing something wrong.
Yep. I have a personal account with about 2,000 friends, plus my FB page has 800 fans. On Twitter I have over 1,000 followers, but I still don't get many referrals from either site.
I'm not really into those social sites on a personal level, so maybe that's the problem.
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4:40 pm
October 10, 2011
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sooverthis
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When I started using Twitter, I hated it. It seemed so stupid to me. I would tweet my blog posts, no one would click, and it just seemed pointless. But now that I'm using it regularly, it's my highest source of referral traffic. If I'm online, I have my Twitter app open right beside my browser window at all times. I don't try to keep up with everything, but if I see something interesting, I RT. If someone says something and I can make a comment about it, I respond. I treat it like one big chatroom where everyone is having different conversations – sometimes I jump in, sometimes I don't.
As for Facebook, that's one I'm still struggling with. I use it all the time for personal stuff, but my fan page is kind of dead. Probably because I mainly just post links to my articles. I've noticed that there is slightly more response if I just post a status with no link – I think that's what makes people think of you as a person and not just a blogger trying to get clicks.
It all requires considerable effort, and I haven't decided if it's worth the time I spend or not. I do enjoy the heck out of Twitter now, though!
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6:30 pm
October 10, 2011
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Doctor Stock
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Sorry… but I don't have much on that… but I do love Google Analytics. I love to be able to track referrals… it shows me who's siting me where and how people come to hear about my site.
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6:51 pm
October 10, 2011
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OneCentAtatime
| | Florida, USA | |
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thanks Paul for the heads up. We don't really have anything to analyse social media effectiveness so far.
GA shows twitter visits in terms of twitter, t.co, hootsuite and bit.ly and tiny.cc not sure if i am missing any other shorten-er here.
For me t.co by far gives most visits, followed by bit.ly and hootsuite.
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