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Text Link Ads and NoFollow Attributes

UserPost

5:51 pm
April 19, 2011


WealthArtisan

Member

posts 272

Hi Everyone,

I'm looking more at Text Link advertisement opportunities, but Google loathes people selling links.  Their suggestion is to give a nofollow link instead.  For those that have tried this, has this method basically killed any deals that you've tried to form?  How have your potential clients reacted to suggesting "nofollow?"

A lot of things that I've read have simply suggested that you just make the links look as legitimate as possible such as mixing it in with non-paid links, and ensure that the link is related to your site's content.  I know we've got many people who don't care what Google thinks, but I'd really like to strike a balance if it is equitable.  Thanks for you input!

Thank you,

Timothy

Timothy Artisan @ The Wealth Artisan

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7:45 pm
April 19, 2011


Budgeting in the Fun Stuff

Member

posts 3048

There's been other threads on this, but it boils down to:  text link advertisers will either pay less or choose not to advertise at all if you use nofollow since they really want to Google juice.

I'd suggest either choosing to ignore Google or follow Google, but not straddling the line - less headaches and heartaches.  :-) 

If it helps to know, there are a bunch of Yakezie on both sides, so there is no wrong answer – it's totally a personal choice.

Crystal

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5:53 am
April 21, 2011


Frugal Confessions

Houston, TX

Member

posts 1622

Hi WealthArtisan!

 

I believe there was only one advertiser offered through the Yakezie channels (i.e. someone from Yakezie got them interested in us and did a campaign) where they allowed a no follow. Honestly though, I cannot remember which advertiser it was…

 

It's not normal that they would allow that because then they are getting really little out of the deal–let's face it, advertisers aren't interested in most of the audience sizes that we have (100-300 daily visitors), but rather in the link juice.

Amanda L Grossman

Frugal Confessions

Frugal Confessions @ the Houston Chronicle

email: frugalconfessions@hotmail.com

8:36 am
April 21, 2011


Suba @ Wealth Informatics

Moderator

posts 1876

Budgeting in the Fun Stuff said:

There's been other threads on this, but it boils down to:  text link advertisers will either pay less or choose not to advertise at all if you use nofollow since they really want to Google juice.

I'd suggest either choosing to ignore Google or follow Google, but not straddling the line - less headaches and heartaches.  :-) 

If it helps to know, there are a bunch of Yakezie on both sides, so there is no wrong answer – it's totally a personal choice.

I totally agree with this. Decide which way you want to go and stick with it. You can't really play it safe, because no one knows what the "safe" is. Some people with textlinks have higher PR and with no textlinks lower PR. For some, the moment they add text links, the PR drops down. So no way of know what is acceptable by google for you to keep it in a balance.

 

I chose to not do text links. As Crystal says, it is a personal choice I made when I started to monetize a couple of months ago. There is no right or wrong way. Just your way…

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9:31 am
April 21, 2011


JT_McGee

Member

posts 723

Post edited 9:31 am – April 21, 2011 by JT_McGee


Couldn't agree more with Suba and Crystal–pick something and stick with it!

 

Google's been up to all kinds of algorithmic games lately.  I'm starting to think that text link sales aren't as bad as multiple huge Adsense blocks…Google's Panda update has supposedly started to take into consideration the ad-to-screen ratio in ranking individual sites, which is very interesting, to say the least.

JT McGee – MoneyMamba

URL: MoneyMamba.com 

Twitter: @JT_McGee

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10:13 am
April 21, 2011


The Single Saver

Member

posts 689

What I want to know is… when will Google be updating their PR again????  My site is now getting good visitor counts and has been active for many months and I still get a 0 PR.  Very frustrating!  C'mon, Google… throw me a bone! 

The Single (and Small Family) Saver

Offering practical, money-saving advice in a fun and interactive format.


4:33 pm
April 21, 2011


WealthArtisan

Member

posts 272

Wow, Thanks for your input everyone!  It sounds like we've got a lot of considerations to make!  I thank you all for your help on this.  Oh, Single Saver, I'm not sure if this helps, but it took me about a year to receive PR.  I hope it isn't as long for you!

Thanks,

Timothy

Timothy Artisan @ The Wealth Artisan

http://WealthArtisan.com :etisbeW

WealthArtisan :kooBecaF

@wealthartisan :rettiwT

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5:09 pm
April 21, 2011


My Personal Finance Journey

Member

posts 3159

Hey Single Saver! Hang in there! It does take a while for Google to give "newer" sites a PR. 

As far as advice to you WealthArtisan for text link ads, I would just echo what others have said in that most advertisers will not pay for a nofollow link. If they do, it will be a much reduced price.

________

The Single Saver said:

What I want to know is… when will Google be updating their PR again????  My site is now getting good visitor counts and has been active for many months and I still get a 0 PR.  Very frustrating!  C'mon, Google… throw me a bone! 

Jacob @ My Personal Finance Journey

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6:05 pm
April 21, 2011


WealthArtisan

Member

posts 272

Thanks Jacob,

I really appreciate your input. I'm definitely seeing a trend in these responses! I suppose a trial and error method might be best to see what works better for my blog. Thanks again for the info!

Timothy

 

Timothy Artisan @ The Wealth Artisan

http://WealthArtisan.com :etisbeW

WealthArtisan :kooBecaF

@wealthartisan :rettiwT

WealthArtisan@Gmail.com :liaMe

6:39 pm
April 21, 2011


My Personal Finance Journey

Member

posts 3159

While I can't officially say that I endorse text link ads, I would unofficially say go for the do-follow style. Laugh

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1:51 am
April 23, 2011


Buy Like Buffett

Member

posts 1682

I agree. Nofollow links are priced a lot lower unless you have a popular site.

 

 

Mark

Learn how to build wealth at Buy Like Buffett.

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10:29 am
April 25, 2011


Khaleef @ KNS Financial

Fat Guy, Skinny Wallet

Member

posts 3149

If you don't get an insane amount of traffic, I can't see the benefit of a no follow link to an advertiser.

Khaleef "Fat Guy" Crumbley

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