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9:11 pm
October 15, 2012
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jonathangalt
| | Connecticut | |
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Is it normal for your impressions to make a huge jump up and return to zero? I was regularly getting around 250 search impressions a day, now I'm getting 5 =(
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4:56 am
October 16, 2012
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MoneyBeagle
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jonathangalt said:
Is it normal for your impressions to make a huge jump up and return to zero? I was regularly getting around 250 search impressions a day, now I'm getting 5 =(
They changed something again around the end of last month. My impressions were 3,000 per day and dropped to 2,000 right around 9/28, the same time I know a lot of people saw a drop in traffic (sadly, I did as well).
That's a 33% drop for me, but if you dropped almost all your traffic, I would venture to guess that you were getting most of your search traffic from one or two search terms which got changed up when Google did their latest change.
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6:22 am
October 16, 2012
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Glen Craig
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It could definitely be an algorithm change but also look into your Webmaster Tools and see if there are any errors or problems.
It's also helpful if you can tell where those impressions were coming from and what articles they were visiting.
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1:08 pm
October 16, 2012
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jonathangalt
| | Connecticut | |
| Member | posts 34 |
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I have about 70 URL errors from removing a bunch of tags and categories…will those errors affect the amount of impressions I get?
I'm not sure what to do to fix them though…
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4:08 am
October 17, 2012
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MoneyBeagle
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I use a WP plugin called Redirection where you can do exactly what the name suggests, have things redirected. I started off with a few hundred of those errors, the byproduct of having done two blog migrations over the years, and gradually whittled it down to zero over the course of a few months.
I doubt that it would tie back to your impressions, but it's never a great idea to have loose ends, I've heard that it can affect page rank and other metrics.
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5:26 am
October 17, 2012
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michael @ financial ramblings
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jonathangalt said:
I have about 70 URL errors from removing a bunch of tags and categories…will those errors affect the amount of impressions I get?
I'm not sure what to do to fix them though…
According to Google, 404 (not found) type errors don't typically affect search results. It says this somewhere on the page reporting those stats. They are mainly reporting them so you can improve usability.
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8:16 am
October 17, 2012
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jonathangalt
| | Connecticut | |
| Member | posts 34 |
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michael @ financial ramblings said:
jonathangalt said:
I have about 70 URL errors from removing a bunch of tags and categories…will those errors affect the amount of impressions I get?
I'm not sure what to do to fix them though…
According to Google, 404 (not found) type errors don't typically affect search results. It says this somewhere on the page reporting those stats. They are mainly reporting them so you can improve usability.
ok, i'll try this app out for a bit to see if it works for me. thanks guys!
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8:35 am
October 17, 2012
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KyleAAA
| | Atlanta, GA | |
| Member | posts 75 |
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404's wouldn't cause the issue you're seeing, however, 404 pages don't pass link juice. If you have a link pointing to a 404 page, the link juice dies. It's probably better to just redirect those to the home page from an SEO perspective. That's not really the best user experience, though. Alternatively, you could fix up your 404 page to point people towards popular posts on your site.
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8:57 pm
October 17, 2012
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OneCentAtatime
| | Florida, USA | |
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broken links hurt your site. Remove them but this is just one of many factors influencing ranking.
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3:21 pm
October 18, 2012
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michael @ financial ramblings
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OneCentAtatime said:
broken links hurt your site. Remove them but this is just one of many factors influencing ranking.
Based on what? They're not good from a user perspective, but Google themselves says that 404s won't typically harm your search results.
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5:25 pm
October 18, 2012
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OneCentAtatime
| | Florida, USA | |
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404 is something you have no control if some one tries http://<yousite>.com/moron, and do not find a page then its not your problem.
But when crawlers try to access a genuine out link on your site and do not find the page, then it's a problem in your content. Every such instance devalues your site profile.
Hope this helps
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4:34 am
October 19, 2012
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MoneyBeagle
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OneCentAtatime said:
404 is something you have no control if some one tries <a href="http://http://<yousite>.com/moron, and do not find a page then its not your problem.
But when crawlers try to access a genuine out link on your site and do not find the page, then it's a problem in your content. Every such instance devalues your site profile.
Hope this helps
Very well put. I don't take corrective action on a 404 unless it is reported in Webmaster Tools or unless the Redirection plugin that I use lists an actual referring site, meaning that there is an actual link somewhere pointing to my site.
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