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5:16 am
March 7, 2011
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Budgeting in the Fun Stuff
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debtfreedivas said:
Just curious, why is this a bad thing for potential advertisers to see?
Before you all remove it, do you suggest we have an ad spec page with rates or just negotiate on a case by case basis. Also, I didn't know there was a private side. You have access to that after completing the challenge, correct?
Yes, once you complete the challenge, you get access into the private forums. I'm emailing you a sample rate table since this thread is making people uncomfortable. Wouldn't advertisers know our rates anyway since we email them to everybody who contacts us?
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5:29 am
March 7, 2011
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debtfreedivas
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Thank you for emailing. I forgot to subscribe and would have never seen this response.
Private board…good to know.
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6:48 am
March 7, 2011
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The Single Saver
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Well, I am glad the question was posted 'publically' because I have been very curious about the same topic. And I have learned a lot from the responses here. Thank you. I have a few other ad-related questions, but I guess I will wait until I hit the magic 200,000 mark so I can ask them in a more private setting.
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4:52 pm
March 7, 2011
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Budgeting in the Fun Stuff
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I just emailed you, Single Saver. :-)
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5:52 am
March 8, 2011
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Frugal Confessions
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Feel free to email me with any questions you have! frugalconfessions@hotmail.com
The Single Saver said:
Well, I am glad the question was posted 'publically' because I have been very curious about the same topic. And I have learned a lot from the responses here. Thank you. I have a few other ad-related questions, but I guess I will wait until I hit the magic 200,000 mark so I can ask them in a more private setting.
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6:44 pm
March 9, 2011
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Sunil from The Extra Money Blog
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Budgeting in the Fun Stuff said:
Melissa said:
It would be a 125 x 125 ad. They would occupy one of the 6 spaces I have on my blog for that size.
When I was in that Alexa range, I was pushing for $50 a month (still am for the lesser seen locations). I usually ended up settling at $40, but almost anybody is a better negotiator than me. :-)
Crystal – i have always been amazed at the rate at which you attract and book private ads. ad machine!
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The Extra Money Blog– Expedited Wealth Building Through Multiple Streams of Active & Passive Income (Entrepreneurship, Internet Marketing, Personal Finance)
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6:47 pm
March 9, 2011
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Sunil from The Extra Money Blog
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Sustainable PF said:
Sunil from The Extra Money Blog said:
if you have no ads/contact page with set prices, ask the vendor how much they want to pay (rule #1 of negotiation :)
that said, there are plenty websites with specific advertisement pages and you can use those to benchmark your site against. from what i have seen, factors impacting the price are 1) ad location 2) alexa 3) visitors 4) subscribers 5) ad type
Why have the advertiser propose a price instead of just stating your rates?
why not ask their budget and tell them you will give them a few options they can work with given the budget? if you name your price first you might be selling too cheap? just a thought since very few bloggers (especially new ones) truly know what ad space is worth on their online real estate
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The Extra Money Blog– Expedited Wealth Building Through Multiple Streams of Active & Passive Income (Entrepreneurship, Internet Marketing, Personal Finance)
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6:55 pm
March 9, 2011
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Sunil from The Extra Money Blog
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a more quantifiable approach is to price ads based on relevant target keywords and find the going PPC rates. this is not only more precise, but makes a lot of sense, is logical and you can easily walk through it with an advertiser during negotiation or to convey your value.
i have used this method for my niche content websites, and walking the potential advertiser through my rationale / calculation has worked very well in the past.
you can read about this methodology in detail here:
http://easyextramoneyonline.co…..e-or-blog/
i am relatively new to blogging and cannot yet speak firmly on blog advertising as yet.
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The Extra Money Blog– Expedited Wealth Building Through Multiple Streams of Active & Passive Income (Entrepreneurship, Internet Marketing, Personal Finance)
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8:32 pm
March 9, 2011
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Sustainable PF
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I'd be happy to work with Crystal and Amanda on potentially finding a balance for blog noob-ness and rates to ask for.
I know I got asked for my "rate" and had NO CLUE how to answer. New members to Yakezie, reading these threads, will potentially encounter the same scenario.
Lucky for me (and all of us) Crystal is super-fantastic emailing responses to people – but it shouldn't ALL fall on her. Those who aren't "members" yet may (and will!) need advice and guidance.
Let me know how I can help.
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8:48 pm
March 9, 2011
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Budgeting in the Fun Stuff
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Sustainable PF said:
I'd be happy to work with Crystal and Amanda on potentially finding a balance for blog noob-ness and rates to ask for.
I know I got asked for my "rate" and had NO CLUE how to answer. New members to Yakezie, reading these threads, will potentially encounter the same scenario.
Lucky for me (and all of us) Crystal is super-fantastic emailing responses to people – but it shouldn't ALL fall on her. Those who aren't "members" yet may (and will!) need advice and guidance.
Let me know how I can help.
I honestly love answering questions. It's the one real way I can contribute no matter how busy I get. It's also a lot of fun. But I do always suggest posting questions in Yakezie threads and getting as much advice as possible! The melding of minds here is fantastic for learning!
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7:07 am
March 10, 2011
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The Financial Blogger
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go with high rates, your space is limited and your site shows quality info ;-)
I usually charge $75/month for 125X125 banners and $50/month for links (paypal sub only)
the good news is that when you are "full" you can increase your price. At one point, you will find a balance of what advertisers are willing to pay ;-)
I remember back in 2008… I was charging $10/month! man! that was a huge deal!
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7:42 am
March 10, 2011
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The Single Saver
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I suppose a lot pricing is based on page views per month, how full your ad spaces are, etc. If you are newer/smaller I would think you may have to sell some ad spots cheaper to get them sold. Supply and demand. Over time, as the demand increases, so would price. Is this not right?
I think it is important that we, as a niche, have an understanding of what our space is worth in order to avoid devaluing the market. Say, for instance, that I only think space on my site is worth $1. An advertiser will buy that up in a heartbeat. A similar site, with similar stats, may know that the space is worth much more, but they aren't going to buy there if they can get similar exposure for much cheaper on my site. I realize one person can not change the market, but if a lot of people are confused or under-charging, it could impact the market over time. Just my two cents.
And I agree with others, Crystal is super helpful!!!
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7:51 am
March 10, 2011
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MoneyIsTheRoot
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How does one even get started finding a company interested in listing a private ad? Im not really ready for it at this point, but curious since this topic was brought up in the forum. I wouldnt be cool with just advertising any product or service. For instance, I have written an article on both Lending Club and Discover Card simply because I like them both in comparison to the competition, so at some point I would be interested in listing both of those on my blog.
http://www.moneyistheroot.com
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8:13 am
March 10, 2011
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MyJourneytoMillions
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MoneyIsTheRoot said:
How does one even get started finding a company interested in listing a private ad? Im not really ready for it at this point, but curious since this topic was brought up in the forum. I wouldnt be cool with just advertising any product or service. For instance, I have written an article on both Lending Club and Discover Card simply because I like them both in comparison to the competition, so at some point I would be interested in listing both of those on my blog.
http://www.moneyistheroot.com
You actually have a couple questions built into this paragraph.
1) Want LC or DC? Just go over to an affiliate manager such as CJ.com or FlexOffers.com
2) Private ad – like text links or 125x125 private situations which I think the thread is talking about…they'll find you as you grow or the inner yakezie will send them your way as you grow
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9:37 am
March 10, 2011
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The Financial Blogger
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I never looked for companies, they look for bloggers ;-)
Just make sure you have an advertising page with contact info. The best thing then is to have an advertising package reader. It can be as simple as a word document listing the price of different advertising options.
for example, you can tell them the priceper month, 6 month and 12 months (I usually give a rebate for longer partnership). then, you can add the price for banners and other stuff.
When you have more stats, don't be shy to share them (alexa rank, PR, number of visitors, pages viewed, etc).
The more stuff you ave in your advertising package, the better the chances of having more advertisers and get a higher price for your ads. You can barely start with any amounts. If your first 10 advertisers tell you it's too expensive, then you know you need to drop your price ;-)
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