What Would Make You Buy a "Make Money Online" Ebook? | Bloggers Lair | Yakezie Forums

I have a pretty simple hurdle for information products: why is this person selling this ebook?

For example: We've all seen those ebooks about "How to Make $34534543 While You Sleep with Online Marketing/Daytrading/No Limit Poker" for $19.95.  I mean really, if someone is making so much money doing these things, why are they selling their "secrets" for $19.95.  Further, what can you learn from someone who spends 500 hours to develop a product that retails for $20?  If they sell 500, then they value their time at $20/hour…that's not $34534543 while they sleep, that's $20/hr for work.  Obviously this scales quickly, but I'm ignoring marketing costs, too. This just doesn't register with me, but hey, people sell them by the digital truckload.

 Ebooks, to me, are a dime a dozen–I won't pay $20 for one.  That said, if the eBook is packaged with…say, 2 hours of one-on-one Skype/Telephone consulting, then I'd probably pay $1000, depending on the person.  That would mean their time is worth $500 an hour, which it may very well be.  That's a price well within the norm for internet marketing consulting, if not even below average for an experienced marketer.  Clearly, that person knows that their product, their time, is worth the money.

JMO.

Hey JT,

that's awesome feedback and it gives me the idea of offering the one-on-one consulting with the book. thx again!

I would like to know strategies for making money.  For instance, if it is an affiliate link, how do you make it blend as part of your post and encourage other people to check it out?  I find I have very little luck with my sidebar ads, but contextually, they are much better.  I want to know how to best utilize the different affiliate programs out there.  I also want to learn more about developing my own products to make money.

I'd probably say that there is a sufficient amount of free advice floating around on the internet about how to make money blogging. However, if the book was written by an author of value who I knew was knowledgeable, I would be more likely to buy.

I've bought plenty of ebooks in my time…mostly in the early days when I was just feeling my way around and couldn't really decide what methods to use. 

If I was a complete beginner, I'd be looking for a system that I could follow step by step.  I'd want to be able to implement the techniques discussed in the book and see results pretty quickly.  (Note I said that's what I would want.  I don't think most people are looking for a system at all, they're looking for the next Get Rich Quick Without Lifting A Finger method that obviously doesn't exist).

Where I am now, I don't necessarily need someone to hold my hand.  I skip right past the basic stuff because it's just the same old stuff to me.  But if I can come away with learning one or two tips that will increase my revenue then I'd consider it a worthwhile purchase.

Do you think that there is enough free information on the internet that you don't need to buy an ebook?

There's too much free information on the internet…and much of it is completely wrong!  I think the value of an ebook comes from the fact that you've already done the research and compiled it in a nice, neat, easy to follow format.  A well-written ebook can save the reader countless hours of research, and time is money.

Do you think that ebooks on the market are usually not offering enough original or practical content?

The majority are crap.  Poorly-written, regurgitated content that only exists to make a few bucks.  But there is also some good stuff out there. 

Have you found great ebooks you are happy you have bought?

Yes.  What makes me happy about an ebook purchase is when I learn a specific method or tip that I can use to increase my income.  I am more than happy to pay for that because it's an investment in my own knowledge that can pay dividends for years to come.

Good luck!

I think I could learn lots from a blog money making manual. I would spend a few bucks to improve my knowledge and understanding of this subject.