How Many Times Should You Post A Week? Blogging And Social Media

by in Personal Finance on Aug 11th, 2015

After six years, I’ve average 3.5 posts a week on Financial Samurai. My frequency is generally M, W, F, and sometimes Sunday followed by M, W, F again. However, I have experimented with doing one post every two days for months at a time as well e..g. M, W, F, Sunday, T, Th, Saturday, M, W, F repeat.

During the first three years of blogging, my mindset was always “more is more.” The more posts you can publish, the more comments you can leave, and the more guest posts you can write, the better. I even encourage fellow Yakezie Members to write the most during the slow summer months in order to get that “slingshot effect” post Labor Day.

Now, I’ve changed my production thought process. I’d like to hear from you how your production thought process has changed as well. Read More

Why Bloggers Still Don’t Get Much Respect

by in Lifestyle on Jul 28th, 2015

For the past month I’ve been driving for Uber anywhere between 5 – 15 hours a week. It’s been a very insightful experience, learning about the different types of passengers, as well as the reaction I get when I tell them I’m a blogger. I encourage everybody, rich or poor, to work a minimum wage service job if they ever want to regain some appreciation for what they have!

Most people react with indifference when I tell them I’m a blogger, with nary a follow up question asking what I write about. For those who do ask, I tell them I write about everything personal finance related. Some find it interesting, while most kinda let out a gruff of acknowledgement before looking back down on their iPhones.

The most common question I get is, “Can you actually make money blogging?

I always respond with something like, “Yeah, a little bit here and there. It’s not easy because you’ve got to build up a lot of traffic, and that takes many years.

The conversation rarely continues on the topic of blogging after I tell them it’s hard. I can hear them internally thinking, “Oh, this poor Uber driver who’s trying to make a living as a writer. Sucks to be him!Read More

A Lifestyle Business Is The Way To Go

by in Lifestyle on Jul 16th, 2015

After publishing, Can Financial Samurai Be The Next Billion Dollar FinTech, I got a lot of feedback from readers about what I should do. After checking out the poll results and reading all the comments, I’ve come to the conclusion that a lifestyle business is absolutely the way to go!

For most of us, blogging is a fun way to connect with other folks and earn a few extra bucks. What I’ve noticed about blogs who pursue riches is that they ultimately lose their voice. Once you lose your voice, you lose your brand. And once you lose your brand, there’s no more fun because you’re simply doing everything for money. Read More

The Wall Street Journal Layoff Implications For Personal Finance

by in Personal Finance on Jun 19th, 2015

The Wall Street Journal announced on June 18, 2015 that they will be laying off roughly 100 staff and most of their personal finance journalists. The news isn’t a huge shock given Dow Jones’ results were down 11% YoY in the third quarter of 2015. But it was a surprise to see that most of their personal finance journalists will be let go if you follow the #WSJperfi hashtag on Twitter.

In a world where there’s not enough good personal finance education, it’s sad to see that there will now be even less by one of the best publications in the world. I’ve personally reached out to some of the reporters if they want to do some freelance work, but no responses as of yet. Here are some thoughts about the layoffs. Read More

How To Get Bloggers To Write About Your Company Or Product

by in Lifestyle on May 20th, 2015

The larger your site grows, the more inundated you will get with requests to highlight a product, company, or service. It makes sense given your sphere of influence has grown. And as your sphere of influence grows, so does your revenue.

But not everything has to be about making more money online. I write mostly because I enjoy writing and interacting with people. If I didn’t, there’s no way I would have gotten through the first several years earning minimal income. There’s also no way I’d keep going after six years on Financial Samurai if money was the main object because I’ve turned down multiple seven figure offers already.

Selling an income producing asset when rates are this low is a suboptimal financial move. Once you sell, you’ll scratch and claw to try and replicate your business success to no avail. Besides, valuations for online media properties are skyrocketing with the bull market. We’re talking 10X or greater annual revenue multiples now compared to 5X or lower before 2012.

Enough about the joys of blogging. If you’re a publicist or marketer, I’d like to provide some tips on how you can get influential bloggers to write about your product! This post is a way to help you, and also help us bloggers who get inundated with uninspiring requests every day.  Read More

How To Negotiate A Severance Package
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