The other day I was having a conversation with a tennis buddy of mine whose wife has a fitness blog. Her site receives about 30,000 pageviews a months. Not too shabby at all.
I mentioned I do some blogging too, and he asked me the address for my blog and I told him Financial Samurai. Given we were at our tennis club working on our laptops before playing a match that afternoon, he immediately looked my site up.
Here’s the first thing he said, “Nice site. I really need to work on personal finance. Oh…….. you’ve really got to work your PageRank up to a 5. That’s when good things happen and Google will really like you then.”
I was pretty surprised he mentioned PageRank given I haven’t read any articles from the SEO circus on PageRank in at least a year and a half. Maybe I’m not looking hard enough? I know we have the occasional PageRank discussion in the Yakezie forums from newer bloggers, but we definitely haven’t published any PageRank-related posts on Yakezie.com.
There once was a time when PageRank and MozRank were all the rage. Here’s a June 29, 2011 post I wrote here called, “Google Updates PageRank And The Yakezie Rises” as reference. Ahhh, the good old days! But now, unless I’m totally out of it, I don’t hear much about PageRank at all.