Does PageRank Still Matter? It Sure Seems Like It Doesn’t

by in Lifestyle on Jul 29th, 2014

The other day I was having a conversation with a tennis buddy of mine whose wife has a fitness blog. Her site receives about 30,000 pageviews a months. Not too shabby at all.

I mentioned I do some blogging too, and he asked me the address for my blog and I told him Financial Samurai. Given we were at our tennis club working on our laptops before playing a match that afternoon, he immediately looked my site up.

Here’s the first thing he said, “Nice site. I really need to work on personal finance. Oh…….. you’ve really got to work your PageRank up to a 5. That’s when good things happen and Google will really like you then.”

I was pretty surprised he mentioned PageRank given I haven’t read any articles from the SEO circus on PageRank in at least a year and a half. Maybe I’m not looking hard enough? I know we have the occasional PageRank discussion in the Yakezie forums from newer bloggers, but we definitely haven’t published any PageRank-related posts on Yakezie.com.

There once was a time when PageRank and MozRank were all the rage. Here’s a June 29, 2011 post I wrote here called, “Google Updates PageRank And The Yakezie Rises” as reference. Ahhh, the good old days! But now, unless I’m totally out of it, I don’t hear much about PageRank at all.

PAGERANK’S IMPORTANCE

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How To Make Good Money Freelance Writing

Advice on being a great freelance writer from someone who hires freelance writers

by in Lifestyle on Jul 21st, 2014

Since January 2014 I’ve been in charge of building out a corporate blog as part of my part-time consulting duties. It’s been a good challenge that has effectively lowered marketing costs for the company, improved the company’s authority, and allowed the company to tell their story the way they want. So far so good.

Instead of hiring tons of writers, I wanted to hire only a handful of writers who I felt could each bring a different perspective on various topics. I also wanted each writer to be able to write with authority due to the experience he or she has. There would be no such thing as someone writing a post based off pontification under my leadership.

With a healthy budget, I got to work finding quality over quantity, which I think all of us at the Yakezie Network believe in.

Let me share with you what I think makes a fantastic freelance writer for those of you interested in freelance writing part-time or as a career. My perspective comes from not only being a managing editor of a corporate blog, but also as a blogger who has survived through all the Google land mines over the past five years and makes a viable income stream online.

TIPS FOR BEING A GREAT FREELANCE WRITER

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When Is Enough, Enough In The Online World?

by in Lifestyle on Jul 6th, 2014

For five years in a row I’ve been posting on average 3-4 times a week. I just went with this posting schedule frequency because that’s what I had in me. But as I get older, I’m beginning to lose a little steam in my enthusiasm for writing a lot as frequently. Search engine traffic makes up 70%+ of my traffic, so the incremental return of publishing a new article isn’t as great anymore.

I’ve been thinking about going down to a two times a week publishing schedule for the summer. Seasonal online traffic trends are pretty evident once you get to a certain amount. If people are away, why bother writing as much?

There used to be a certain amount of guilt if I didn’t keep up with my publishing frequency. When I left my job in 2012, there definitely wasn’t an option to publish less because I had so much more time. But now, I don’t feel like I have anything to prove anymore. I’ve reached my traffic and revenue targets and I’m happy with the way things are.

WHEN IS ENOUGH, ENOUGH?

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The Best Job For Bloggers Today

Bloggers Know Your Worth. It's More Than You Think.

by in Lifestyle on Jun 23rd, 2014

One of the fears many people from many different industries have is whether their skills are transferable to another occupation. They say people change jobs on average seven times in their lifetimes. The older I get the more I believe this statistic.

Despite getting an MBA and working in finance since 1999, I wasn’t sure whether I had any useful skills in the tech sector. I wanted to at least give tech a try just to say that I participated in the golden era of the internet while living in SF. Succeed or fail was less important given I had already accumulated my target financial nut.

As feared, I wasn’t given a chance to join any tech company despite my applications. I knew very few people in tech to provide any introductions. It was only after almost two years of half-heartedly searching that I stumbled across Personal Capital, a financial tech company, because a content manager position opened up, and I was a long-time affiliate partner and user.

Although we bloggers have come a long way, I still think we lack the respect we really deserve by journalists, everyday people, journalism schools, and businesses. Sure, some blogs have sold for multi-millions of dollars, but for the most part, anybody over 30 will probably discount blogging as a admirable profession. People looked at me cock-eyed every time I said I was a blogger, so now I just say I have an online media business. When they don’t understand, they discredit.

LET ME SHARE WITH YOU ONE EXAMPLE OF WHY BLOGGERS RULE Read More

Why I Dislike Social Media And Think It’s A Waste Of Time

Social Media Is Painful!

by in Lifestyle on Jun 17th, 2014

Social media has changed a lot of things in the last few years. It’s changed the way companies have to publicly respond to customer complaints, its increased the spread and speed of information, it helps people stay in touch, its given us a closer inside look into many celebrities lives, and its become a standard way companies, people, and blogs promote themselves.

A lot of people love social media so much they’re addicted to it, perhaps including you. But not so much for me. I feel a bit like the odd ball in the room because I find social media painful and rather a waste of my time. When you have the 20th picture of a friend posting a selfie or a fabulous vacation picture, it gets kind of old don’t you think? Read More

How To Make Money Quitting Your Job
  • Elle: Haha, I remember! GPT is an example of not following SEO tips and still getting traffic. The name itself has...
  • Financial Samurai: Yay, we are the same PR! :)
  • Financial Samurai: I think you’ve got the process down right. Amazing we’ve been blogging so long huh? I...
  • Financial Samurai: Nobody knows. And it’s good few people care anymore. A waste of time and stress worrying...
  • Financial Samurai: I would honestly just ignore it and just focus on content. If it happens, it happens. They are...
  • Financial Samurai: Haha, nice. I think it is an inherent desire for someone to “one-up” another.
  • Financial Samurai: Ah, so I’m not crazy that nobody has mentioned PR in a while! Yes, focus on content and what...
  • Elle: When I first started blogging, I would keep track of PR and other stats, but over the years, I’ve become...
  • HappySimpleLiving: Good question! I hadn’t checked PR for at least six months. Happy Simple Living is a 4, and...
  • Brian@Luke1428: It would be nice to know how often Google checks PR to see if you deserve an upgrade. Monthly?...

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